Geographical Marketing Survey
During the creation of a marketing plan for local pizzeria I created an interactive map of survey results. Using the excel maps tool, I was able to get location data from respondents, and create a heat map. Furthermore this could be extended further using a Google survey/Google sheets integration, so that all future survey responses could be added to the heat map.
This was useful to see where the customers were coming from, and their preference between delivery and takeout.